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hi.

My name is Tammy, and I am a lifelong creative. I provide many services, from graphic design to social media marketing. I like to sum up my passion for design, brand, and marketing in one fabulous little proverb:

You will always be lucky if you know
how to make friends with strange cats.


Consider this: cats are tough customers. They are gloriously independent. Their interest in anything that does not directly interest or benefit them is limited. To pique and keep their interest, you must have a compelling reason to keep them engaged with you.

rubicat design, brand, and marketing services

wiifm?

WIIFM stands for "what's in it for me?" -- the personal context that drives attention. Stuff that we don't care about gets filtered out. Stuff that we do care about gets our attention. The Possum (my cat in the above photo) is a loving cat. But if he's inclined to nap away the afternoon or do cat-things, we need to have a compelling reason for him to turn his focus to us.

sound familiar?

A targeted audience is no longer compelled to respond to traditional outbound advertising. Social media -- and the visual nature of online marketing and interaction -- has disrupted the traditional marketing model. You must now adapt your message for multiple audiences and channels. From the words that comprise your message, to the images you choose to portray you in print and online, you must capture and keep the attention of your audience. Your brand is a living part of your company, responsible for how others view you, your product or service, and your reputation. Your brand must be genuine, useful, and interesting.

here's where I enter the picture.

I provide creative services ranging from print design to online customer engagement. My deep understanding of WIIFM and the "buyer's journey," from initial awareness to engagement and ongoing outreach, allows me to create a comprehensive brand strategy that makes sense for you and your goals. I pair mission with content to create visual design that is worthy of capturing and keeping your audience's interest.

My services include print and Web design, social media management, writing, editing, publishing, photography, content marketing, and public relations. I bring a big-picture approach to creative that results in a lot of bang for you budget!

Tammy really does live up to all the standards of a great service provider. In addition to providing creative results, which are superlative, she really is an expert in her fields of photography and graphic design. She produces work on time, in the manner agreed upon, at a great value. ...She took my concept and brought it to life... She is patient to a fault with her clients (including me) and is the kind of person that will bend over backwards to accommodate the customer. (Linkedin recommendation)

cost.

My design services are $50.00 per hour, after a free initial planning consultation. I strive to ensure that your experience is pleasant, from our initial meeting to your wonderful Yelp review.

 

 


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